Nobody Teaches Enthusiastic Writing Anymore. Where’s That Passion Gone?

Blogs on Writing and Research

Anyone who can, Look at the cowboy themed décor at a kids birthday party, An orchard farmer loading his truck with green apples, Or a lady stepping out of a salon with fresh curls; And come up with an insane marketing hook, tagline or catchphrase for those observations are exactly the kinds of copywriters the […]

Great Ad Design is an Argument We Keep Having

Perfect targeting can’t salvage a creative that makes you scroll away. This is our ROI case for treating design as the monarch of performance marketing. Many studies on social media attention consistently prove that users decide to engage with content in under two seconds. Isn’t it a tight span to cover? In performance marketing, every […]